- Designed logo & developed branding & custom hat specifications
- Creating and refining hat designs, focusing on aesthetics, functionality, and brand alignment.
- Collaborating with the production team to ensure design feasibility and quality.
- Staying updated with fashion trends, particularly in headwear.
- Working on graphic elements for branding, like logos and patterns for hats.
- Overseeing the overall visual aspects of the hat collections.
- Leading the creative direction for marketing and advertising campaigns.
- Ensuring brand consistency across all visual outputs.
- Developing and maintaining the brand's visual identity and standards.
- Making strategic decisions about the direction of new collections and campaigns.
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