CONTRIBUTIONS TO KREATURES OF HABIT:
- Further develop visual identity that aligns with the brand's wellness and lifestyle focus.
- Creating logo designs and selecting color palettes that resonate with the brand's ethos.
- Designing packaging for products like MEAL ONE, ensuring it's visually appealing, informative, and aligns with brand standards.
- Working on product labeling, including nutritional information and health benefits.
- Creating marketing materials such as brochures, ads, and digital content.
- Collaborating with marketing teams to develop cohesive branding strategies across various platforms.
- Ensuring brand consistency across all customer touchpoints.
- Keeping up with trends in design and packaging to maintain a modern and competitive brand image.
- Providing creative direction for brand-related visuals
MEAL ONE
ABOUT KOH:
Kreatures of Habit is a lifestyle and wellness brand founded by Michael Chernow, known for his achievements in the culinary and restaurant industry. The company focuses on helping individuals establish healthy habits, combining Chernow's personal journey of sobriety with his passion for nutrition and fitness. Their flagship product, MEAL ONE, is a plant-based, gluten and allergen-free instant oatmeal rich in oats, protein, vitamins, minerals, and Omega-3 fatty acids. This product targets the $3.3 billion pre-packed oats market and is available in flavors like chocolate, blueberry-banana, and vanilla. The brand, which started as a café concept, shifted to consumer goods during the COVID-19 pandemic. Kreatures of Habit aims to develop products for the beginning of the day and snack space, with plans for seasonal and regular product releases.
KNIGHT KAP
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EXAMPLE OF SOCIAL MARKETING ASSETS:
ACCESSORIES
KOH x GO RUCK TRAINING VEST
